women in every corner of the automotive world.
innovation, creativity, and opportunity.
Our Mission
To accelerate the success of women in South Africa’s automotive sector by providing support, education, advocacy & structured development.
Our Vission
Our vision is bold & future-focused: to build a vibrant & inclusive ecosystem where women working in or aspiring to join the automotive industry feel empowered.
Our Objectives
At Women in Automotive South Africa, our objectives are rooted in creating lasting impact and sustainable transformation within the automotive sector.
About Us
Driving Change in the Automotive Industry
Women in Automotive South Africa is a purpose-driven organization committed to transforming South Africa’s automotive sector into a space where women are empowered to lead, innovate, and thrive.
We connect women from all corners of the industry—from students and skilled tradespeople to entrepreneurs and executives—through mentorship, education, advocacy, and community-building. By removing barriers and creating pathways to success, we’re accelerating transformation, one woman at a time.
Championing equality and growth in South Africa’s automotive sector.
Programs
Our Programs
Our programs are designed to inspire, educate, and empower women at every stage of their automotive journey. From mentorship and skills training to networking events and youth outreach, we create opportunities that drive personal growth, career advancement, and industry transformation.
Mentorship Program
Pairing aspiring professionals with industry experts for guidance & growth.
Youth & School Outreach
Inspiring girls to explore automotive careers through events and STEM programs.
Scholarships & Funding Support
Providing financial assistance to women pursuing education in automotive-related fields.
Events & Networking
Conferences, webinars, & meetups that connect women & showcase talent.
Ready To Get Involved? Call +27 84 969 8440
Join us in reshaping the South African automotive industry.
Values
Our Core Values
These core values reflect our unwavering commitment to building a community where every woman feels seen, heard, and valued. They are more than ideals— they are the foundation upon which we operate.
Empowerment
Equipping women with the skills, confidence, and support to achieve their full potential.
Inclusivity
Creating a welcoming community that celebrates diversity and ensures every voice is heard and valued
Equality
Advocating for fair opportunities, representation, and treatment across all roles.
Celebration
Recognizing and honoring the achievements and contributions of women in the industry.
Our Goals
Our Strategic Goals
Our goals reflect an ambitious roadmap to achieve sustainable impact and measurable progress over time. Each phase builds upon the last, ensuring a structured approach to growth, engagement, and transformation.
Short-Term Goals (6–12 Months)
Mid-Term Goals (1–2 Years)
Long-Term Goals (2–5 Years)
Short-Term Goals
In this initial phase, we will focus on laying the groundwork, building visibility, and launching signature programs that establish credibility and engage our target audience.
Establish a strong online presence (website, social media)
Host an inaugural event/webinar to launch the community
Create a resource library (e.g., articles, webinars, podcasts)
Develop a mentorship program pairing women with industry experts
Mid-Term Goals
The mid-term phase emphasizes consistent engagement, growth in reach, and deeper program development to deliver value to members and stakeholders.
Host regular events (e.g., workshops, conferences, networking sessions)
Develop strategic partnerships with industry organizations and companies
Launch a scholarship program for women pursuing automotive careers
Establish a leadership council to guide the community
Long-Term Goals
Our long-term goals are designed to cement our presence as the leading organization for women in automotive, expand our footprint, and advance research-driven solutions to systemic challenges.
Expand the community to include chapters in major South African cities
Develop a comprehensive training and development program
Host an annual Women in Automotive – South Africa conference
Establish a research initiative to study and address industry-specific challenges
Team
Meet Our Team
We are specialists in both economics and information technologies and we apply our full range of talent to creating the perfect solution for each client’s needs.
Lucy Magwa
Chief Customer Officer
James Anderson
Chief executive Officer
Luciana Batista
Chief executive Officer
